Business portal requires much more than traditional styling and brushing designs onto the website. The perfect skills include – knowledge of the high-technology based e-commerce portals are based on, experience and an effective strategy to sustaining the market pressure. With that, Backup Innovators has engineered a series of high-ended processes to complete the cycle of construction and implementation to aid the businesses to make their mark earlier than expected. Special techniques and technical turnarounds do serve the business interests.

Our e-Commerce clientele spreads far and wide in the North America which is a testimony of our craftsmanship and knowhow of the market.

E-Commerce Services E-Commerce is the next wave in the web world. Any business out of this domain will have to have a lot of explanation to do, while the competitors will reap more better approach and exposure. Backup Innovators have launched their version of E-Commerce solutions over the year for various industries and businesses. Various stand-alone and dimensions in web and E-Commerce solutions are being offered.

Dimensions and Services in E-Commerce domain offered by Backup Innovators are quite diverse – pick up any as per your requirement and perhaps Backup Innovators will have something to enhance your web based business

Sales Management

  • Customer Database maintenance / management – details of the customers are captured for loyalty programs and future product features and news.
  • Customer Population – the number of customers approaching business web portal and techniques and updates to increase the number base, will be employed to keep this factor in check and growth.
  • Order Management – from placing an order to executing the order with the available stock of the product desired. That will also include reporting on the stocks and physical locations to facilitate the processes to the advantage of the customers.
  • Total Sales Reporting Mechanism – tracking sales trend and customer buying behaviour.
  • Incoming Traffic and Search Engine Tracking Analytics – tracking services to check trends of incoming traffic and analyse buying and viewing trend. Plus, analytics will provide valuable insight into keywords leading to the web pages of the business. The search engine results will be scrutinised to rank the keywords being used.
  • Order Status – the order status will give overview of the status of the order – invoice receipt, dispatch to transition and delivery statuses will be captured and recorded – this shall provide extra transparency to the transaction.

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Product Cataloguing

No matter how powerful the product is, E-Commerce is much more powerful tool to deliver and display the real potential of your product. Worldwide your product will get the deserved attention, irrespective of which smallest corner of a shop has displayed, the world shall know it. Thanks to Backup Innovators, E-Commerce and GPS.

  • Special Offers and Featured Products – product launch and featured products will be highlighted specifically through seasons. Our E-Commerce based systems are intelligent to set product highlights where the products deserve their places on your website.
  • Product Categorisation with No Limit – Unlimited resources are available for product categories which shall support diversification of your business portal. The expansion slots are always considered. Backup Innovators provides and considers future expansion for your business.
  • Product Images – E-Commerce wants to replace the tangibility of markets with trust and better exposure. While the market dimensions expand, the factor and the need to feel the product is somewhat limited in E-Commerce, Backup Innovators are prepared to give a live-like experience in product marketing and testing.

    Extra images in High-Dimension quality are supported and supplied to give a richer experience to the user. A picture of 1000 words has to have a better camera to convey it in the language of the user.
  • Best Selling Features and Products Highlights – intelligent E-Commerce solutions can sniff out the best performer in the market and in your company. The best regulated or sold product will be highlighted on your website.

    No fluff, no hassle and your product will get the limelight – in return, it might get shared, liked or exchanged. Big deal? Easy deal. Backup Innovators gives exposure, your product gets Done..!! Backup Innovators will combine best selling techniques and product features to push your product in the ring, while you sit back and enjoy the competition, which once local business dreaded in the local domain.
  • Cross – Selling and Listed products – New product in the market? No buyers yet? No awareness? And the awareness campaign might demand resource building and your company isn’t ready yet to part with the green paper on a newer campaign? Worry not.

    Backup Innovators believes in high quality customer and client servicing. It believes in promoting cross-selling, which gives a fresh air of high service quality and allows alleys to your new launched product with NO EXTRA COST. Want more? Fix a coffee appointment and you’ll not regret it.
  • Manufacturer’s Links with Product Listing – transparency and facilitation for the buyer is top #1 priority in any successful business branding strategy. Thus we recommend providing manufacturer’s link to the product listing to aid information exchange for better coordination that would lead to sales closing.
  • Content Editor with HTML for Description Detailing – once your product is up; the details keep changing with market dynamism. This needs regular updates with higher frequency. Our E-Commerce solutions provide tailored features which give a facility to the business users to manipulate and handle product details and descriptions. Your product, your story.
  • Product Category Offline and Online – technical add-on comes with our E-Commerce package which allows disabling and enabling of discontinued, depleted, out-of-fashion and out –of-stock products.
  • Flexibility of Search Facility – search your product with prices, title, category – dynamic configuration gives more empowering options to browse products with greater control on your web portal.
  • Backup Innovators have one theme to work on – Client Superiority, our technical stuff is just about empowering the already empowered. E-Commerce is a unique domain where correct ingredients will weave the greater results.

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Customer Cart and Extended Support

Customers desire much – but we have to keep them in control – they want ease of use, better quality, competitive or delivering price, extended lifespan, Guarantees and Warranties, product replacement, Branded Product, Fan Following, new trends and so much more that we could easily get exhausted. But we don’t. Reason being, we give more than expected. E-Commerce is a two-way traffic where we have to control the road signals and road lamps. Meaning – we have to grow constantly with the ever growing and ever learning customer.

For customers Backup innovators has devised a smart game plan – the services on offer are

  • Easy searching facility of any product
  • Enlisting desired products and categories
  • Every session will have a shopping cart – who knows who wants to hop and shop. Empty handed customers are of course an eyesore.
  • Customers will have power to browse and skim through the order lists
  • Selected product can be edited from both the Wish Lists and the shopping cart.
  • Easy 1 to 3 step user login and registration – nobody will ask your number or email if you’re a female and a male. Secured and secret-ised.
  • Registration will be must for checkouts – legislation wants it, even we hate it sometimes.
  • Password storage for future retrieval – we could swear, our memories aren’t that good – it is the E-Commerce engine that does it and never parties with us even on anyone’s account. It isn’t that precarious to let anyone intrude it.
  • We like to hear from happy customers of their experience through our feedback forms and forums.
  • Newsletters is just a good source of collecting extra paper and know extra news on our product plans and press releases – we do get pampered, not daily though, by paparazzi.
  • Interesting bits in the news in the past give a sense of belonging – we keep an archive of older news – just in case anyone wants their grandchildren to know about their relationship with us – we’ll be happy to share it.
Payment Gateways

Different modes are available for payment streams – which is a safer idea for online transaction. Backup Innovators has certified suggestions and solutions for greater and efficient payment gateways. Backup Innovators can bind and connect your business portal with leading payment vendors and gateways like Visa, MasterCard, PayPal, AMEX, etc. Backup Innovators can help you through consulting in selecting the better available option to select payment gateways – as any of the gateways aren’t sometimes free, when they promise to protect, they take something out of it.

Stock Management and Merchandising

E-Commerce is multi-pivotal domain where logistics is a main part to be taken care of. Major business brands have lost their streak, when it comes to embarrassment for stock absence. And in the web world, news spreads fast while bad news spreads faster.

Backup Innovators has foreseen such shortcomings for its clients well-before the storm strikes anywhere. Our stock maintenance program and strategy is well placed for E-Commerce based web projects – there could be a thing or two in the list below for your business -

  • Maintenance and control of Retail and Wholesale prices
  • Early warning system of notifying Out-of-Stock, Lead Stock and Stock replenishment to maintain the optimum level of stock quantity.
  • Coding system and mechanism for discount coupons – a nice herald for customers who are looking for change in the loyalty program.
  • Product categories will have different levels of stock quantities – as per the product demand.
  • Setting up of lower limit in buying category to avail discounts and speedier delivery.
Shipping Charges – Calculation Mechanism

Although shipping and handling is not only delivery but insurance of the products during transition. Backup Innovators does take the pains to arrange and settle coordination level implementation of the logistics for E-Commerce clients –

  • Each item and product purchased carries its unique handling value – the shipping and handling charges are maintained as per the value of the product and not the prices of the product. Some products deserve a little more respect – Backup Innovators knows how to leverage the value of the clients.
  • Most of the clients don’t deal in unique bird feathers – the pricing is majorly based on the weight of the product to be shipped.
  • Every country has customs and laws – not everyone would like foreign products to cross FREE of charge – as per country’s laws and legislation on exports – different rates are applicable on the delivery charges based on product category and weight.
  • The product shipping shall be subject to standard rating system.
Security and Administration Panel

The administration panel is secured with stricter encryption and password policies. While customers are king almost anywhere until they go bankrupt – their information is never divulged and shared – the encryption policies secure the information of the customer one notch up.



Search Engine Optimisation Techniques and Tuning

Our E-Commerce domain also incorporates the SEO based E-Commerce web portals to be constructed and maintained. Backup Innovators places higher value to better and high ranked portals.

Our SEO policy includes functionalities -
  • URL creation and engineering based on search engine compatibility
  • Separate categories will have different meta-tagging operation and configurations.
  • Page optimisation – search engines will not fret in finding your business pages



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